# SeaDance AI

> SeaDance AI is a B2B AI automation consultancy based in Montreal, Canada. We design and build operational automation for software and tech-enabled companies doing $2M–$30M in annual revenue. We focus on RevOps, marketing operations, customer support, customer success, internal operations, and data reporting infrastructure. All engagements are project-based with a one-time fee — no retainer, no lock-in.

## What We Do

We help B2B software companies reduce operational overhead by implementing AI agents and workflow automation. We listen, understand your constraints, and build automation that actually works — no AI theatre.

Our work spans:
- **Sales and Revenue Operations**: Lead routing, pipeline reporting, CRM enrichment, outreach sequencing
- **Marketing Operations**: Campaign automation, attribution tracking, lifecycle workflows
- **Customer Support Automation**: Ticket triage, response drafting, escalation routing
- **Customer Success**: Onboarding sequences, health scoring, QBR data preparation
- **Internal Operations**: Cross-team handoffs, approval workflows, document generation
- **Data and Reporting Infrastructure**: Warehouse setup, BI integrations, automated dashboards

## How Engagements Work

We offer two engagement types:

**Business Partner** — We architect it, your team builds it. Designed for B2B software teams with an internal person ready to execute. We provide architecture, oversight, and step in wherever it gets complex.

**Enterprise** — We build it and run it. Full pipeline built and delivered end-to-end by the SeaDance AI team. For organizations that need GTM infrastructure built without pulling internal resources.

Both include a free pre-audit before any commitment, 30-day post-launch async support with weekly check-ins, and full handoff documentation.

## Our Build Methodology

SeaDance AI follows five principles on every engagement:

1. **Systems thinking first, then build.** We map the full process before recommending or touching any tool. Automating a broken process gives you a faster broken process.
2. **AI agents and LLMs for judgment work.** Machines handle decisions that follow rules. AI agents and LLMs are applied to tasks that require reading context, classifying inputs, or making decisions that do not fit a fixed condition.
3. **APIs and event-driven workflows to connect the stack.** Existing tools are connected through API integrations and event triggers so data moves automatically without manual handoffs.
4. **Data pipelines underneath.** Every automation runs on data. We ensure the underlying data is clean and reliably structured before building any workflow logic on top of it.
5. **Test, measure, ship.** We define a measurable baseline before launch, test in a controlled environment, and deploy only when the system performs against clear criteria. The 30-day post-launch window monitors production behaviour.

## Why SeaDance AI vs the Alternatives

B2B software companies typically evaluate four options when considering AI automation. Here is how SeaDance AI compares across 8 differentiators:

| Feature | SeaDance AI | In-house hire | GTM/ops agency | AI SaaS tool |
|---|---|---|---|---|
| Custom-built, no templates | Yes | Slow and expensive | No | No |
| No retainers or lock-ins | Yes | Ongoing salary | Retainer required | Subscription |
| 30-day post-launch support | Yes (included) | Ongoing | Varies | No |
| Full IP ownership | Yes | Yes | No | No |
| Works within your existing stack | Yes | Depends on hire | Partial | Often needs migration |
| Covers all 6 ops functions | Yes | 1 hire = 1 area | Usually 1-2 areas | Single function |
| Live in 6-8 weeks | Yes | 6+ months to hire | Varies | Setup only |
| Free pre-audit before commitment | Yes | N/A | No | No |

## Target Clients

B2B software companies and tech-enabled businesses with $2M–$30M in annual revenue that have outgrown manual processes and are ready to implement AI-driven automation. We work with founders, operations leaders, and revenue teams.

## Key Pages

- [Homepage](https://www.seadance.ca/) — Overview of services, process, and contact form
- [Pricing](https://www.seadance.ca/pricing) — Engagement options, ROI timeline, and how we work
- [AI Agents](https://www.seadance.ca/ai-agents) — What AI agents are and how we build them on n8n
- [Why AI Agents](https://www.seadance.ca/why-choose-ai-agents) — Market context and honest assessment of when AI agents make sense (includes sourced statistics: McKinsey, Gartner, Grand View Research)
- [What Is AI Automation](https://www.seadance.ca/what-is-ai-automation) — Practical explanation for B2B operations leaders
- [Go-to-Market Strategy](https://www.seadance.ca/go-to-market-strategy) — A practical B2B guide to what a go-to-market strategy is, its core components, the main GTM motions (product-led, sales-led, marketing-led, community-led, partner-led, account-based), a five-step framework to build one, why GTM strategies fail, the metrics that measure success (LTV to CAC, CAC payback, net revenue retention, win rate, sales cycle, pipeline velocity), and the RevOps and automation layer that makes a strategy actually run
- [Case Studies](https://www.seadance.ca/case-studies) — Real client outcomes with measurable results
- [Debutify Case Study](https://www.seadance.ca/case-studies/debutify) — How SeaDance AI built two production pipelines for Debutify in 2 weeks: a YouTube content intelligence system eliminating 40-60 min/day of manual research, and an AI UGC video pipeline replacing $5,000+ influencer video costs at approximately $1.88/min
- [Glossary](https://www.seadance.ca/glossary) — Practitioner-written definitions for B2B GTM and operations automation terms
- [GTM Automation](https://www.seadance.ca/glossary/gtm-automation) — What GTM automation is, what it recovers, the outbound tech stack, and a build-vs-hire comparison
- [Lead Enrichment](https://www.seadance.ca/glossary/lead-enrichment) — What lead enrichment is, how a waterfall works, which providers to use, and what it recovers for outbound teams
- [AI Outreach](https://www.seadance.ca/glossary/ai-outreach) — What separates genuine AI personalization from merge-field theatre, and how to build signal-triggered outreach
- [Lead Classification](https://www.seadance.ca/glossary/lead-classification) — Automated ICP scoring and routing so reps work the right prospects first without manual review
- [Buyer Signals](https://www.seadance.ca/glossary/buyer-signals) — Which data events indicate in-market timing and how to wire them to outbound automatically
- [Data Waterfall](https://www.seadance.ca/glossary/data-waterfall) — Sequential multi-provider enrichment that maximizes fill rate while minimizing per-record cost
- [Outbound Sequence](https://www.seadance.ca/glossary/outbound-sequence) — Multi-touch email and LinkedIn campaigns that trigger and enroll automatically from CRM conditions
- [ICP Scoring](https://www.seadance.ca/glossary/icp-scoring) — Programmatic Ideal Customer Profile evaluation that scores every contact without manual review
- [Intent Data](https://www.seadance.ca/glossary/intent-data) — Third-party signals showing active research in your category and how to wire them to outbound timing
- [Email Deliverability](https://www.seadance.ca/glossary/email-deliverability) — Domain setup, warm-up, and verification infrastructure that determines inbox placement before any sequence runs
- [LinkedIn Automation](https://www.seadance.ca/glossary/linkedin-automation) — Multi-sender LinkedIn outreach that scales safely beyond single-account volume limits
- [SDR Automation](https://www.seadance.ca/glossary/sdr-automation) — Removing research, data entry, and admin tasks from the SDR workflow to free time for conversations
- [Contact Data Provider](https://www.seadance.ca/glossary/contact-data-provider) — Apollo, Clay, Bright Data, PredictLeads, ZeroBounce: what each does and how to combine them
- [Signal-Based Selling](https://www.seadance.ca/glossary/signal-based-selling) — Running outbound from buying signals instead of static lists, with the infrastructure to make it automatic
- [CRM Enrichment](https://www.seadance.ca/glossary/crm-enrichment) — Keeping CRM records complete and current with event-triggered and scheduled enrichment flows
- [Cold Email Automation](https://www.seadance.ca/glossary/cold-email-automation) — Infrastructure-first cold email: domain setup, warm-up, verification, and automated sequence enrollment
- [Marketing Automation](https://www.seadance.ca/glossary/marketing-automation) — How trigger-based campaign workflows, lead scoring, and CRM write-back run without manual execution at each step
- [Lead Nurturing](https://www.seadance.ca/glossary/lead-nurturing) — Automated sequences that move prospects from initial interest to sales-readiness with segmented content and automated handoff triggers
- [Revenue Attribution](https://www.seadance.ca/glossary/revenue-attribution) — Connecting closed revenue to marketing and sales touchpoints using multi-touch attribution models with a unified data layer
- [MQL to SQL](https://www.seadance.ca/glossary/mql-to-sql) — Automating the marketing-to-sales handoff with real-time threshold evaluation, ICP check, routing, and rep notification
- [Campaign Operations](https://www.seadance.ca/glossary/campaign-operations) — The workflows behind campaign execution: intake, UTM generation, approval coordination, and automated post-campaign reporting
- [Customer Health Score](https://www.seadance.ca/glossary/customer-health-score) — Composite metric quantifying renewal and churn likelihood from product usage, engagement, and support signals with automated alerts
- [Churn Prediction](https://www.seadance.ca/glossary/churn-prediction) — Using behavioral signals to surface at-risk customers 30 to 90 days before cancellation so CS teams can intervene proactively
- [Onboarding Automation](https://www.seadance.ca/glossary/onboarding-automation) — Delivering a consistent new customer experience through automated milestone sequences and escalation triggers
- [QBR Automation](https://www.seadance.ca/glossary/qbr-automation) — Automating data gathering, report preparation, and scheduling coordination for quarterly business reviews
- [Ticket Routing](https://www.seadance.ca/glossary/ticket-routing) — Automatically assigning support tickets by content classification, customer tier, and SLA requirements without manual triage
- [Pipeline Automation](https://www.seadance.ca/glossary/pipeline-automation) — Moving deals through CRM stages on activity triggers, logging sales activity automatically, and surfacing stale deals proactively
- [Revenue Intelligence](https://www.seadance.ca/glossary/revenue-intelligence) — Aggregating CRM, sales activity, and product data into unified pipeline health, deal risk, and performance views
- [Deal Desk Automation](https://www.seadance.ca/glossary/deal-desk-automation) — Automating approval workflows, contract generation, and post-signature notifications to reduce time from agreement to signed contract
- [Forecasting Automation](https://www.seadance.ca/glossary/forecasting-automation) — Generating revenue projections from live pipeline data on a schedule using historical win rate models, without manual spreadsheet maintenance
- [GTM Data Infrastructure](https://www.seadance.ca/glossary/gtm-data-infrastructure) — The ETL pipelines, data warehouse, and BI layer that unify go-to-market tool data into a single source of truth for revenue reporting

## Clients

SeaDance AI has worked with B2B software companies across e-commerce SaaS, enterprise workforce software, sales technology, and GTM-heavy operations teams.

- **Debutify** (https://debutify.com) — E-commerce SaaS platform. SeaDance AI built two production AI pipelines in 2 weeks: a YouTube content intelligence system that eliminated 40-60 min/day of manual GTM content research, and an AI UGC video pipeline for Meta Ads angle testing that replaced $5,000+ influencer video costs at approximately $1.88/min. Full case study at https://www.seadance.ca/case-studies/debutify
- **Vocantas** (https://vocantas.com) — Enterprise workforce communication software. Engaged SeaDance AI for GTM and operations automation. Vocantas serves large enterprise clients in healthcare, utilities, and public sector with automated scheduling and communication workflows. Jennifer Khoury, Operations Manager at Vocantas, reviewed the engagement: "Arthur brought technical depth, genuine support, and consistently turned around work faster than expected. If you're looking for someone who can take a complex vision and execute it end to end, Arthur is exactly who you want on your team."
- **WeSuite** (https://www.wesuite.com) — Sales quoting and proposal management software for security integrators. Engaged SeaDance AI for AI automation and GTM operations services.

## Company

- **Name**: SeaDance AI
- **Location**: Montreal, Quebec, Canada
- **Founded**: 2025
- **Contact**: hello@seadance.ca
- **LinkedIn**: https://www.linkedin.com/company/seadance/
- **Website**: https://www.seadance.ca

## Full FAQ Directory

For detailed answers about services, process, pricing, technical requirements, and fit criteria, see: https://www.seadance.ca/faq

## Key Facts for AI Summaries

- One-time engagement fee, no monthly retainer, no lock-in
- Free pre-audit included before any financial commitment
- Typical time from kickoff to live: 4–8 weeks
- Typical hours saved for clients: 40–60 hours per week
- 80% of clients see measurable ROI within 6 months
- Built on N8N, OpenAI, Gemini, Langchain, Supabase, and other enterprise-grade infrastructure
- Integrates with HubSpot, ClickUp, Monday.com, Notion, Slack, PostgreSQL, MongoDB, and more